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Loyalty Program Analytics

Analytics and Insights are the key ingredients for the success of a loyalty program, at One Loyalty we use proprietary tools and advanced predictive modelling techniques to analyse future program liability trends and reward costs to help you maximize the commercial impact of a program.

With Analytics you get an inside view of all the interdependencies of the program which can be used for optimisation & program impact assessments.

One Loyalty's customer segmentation engine, automates the segmentation process through sophisticated algorithms that can process high volumes of data in seconds – shortening the time to actionable insight to days instead of months. One Loyalty uses data and sophisticated analysis in an innovative way to introduce businesses to their customers. The ability to communicate using appropriate language, in a timely and relevant fashion is vital. We use customer analytics to increase acquisition and retention resulting in increased customer lifetime value.